Reckitt’s ‘weak’ case dooms bid to kill Raid Max ads

Addisons 2020-12-14 1:16 pm By Miklos Bolza | Sydney

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A judge has dismissed an attempt by a Reckitt Benckiser unit to block Raid insect spray ads by rival SC Johnson , saying the consumer goods giant had a “weak” prima facie case based on “excessively literal and strained” interpretations of the ads.

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