‘New marketing opportunity’: Judge sees injunction’s silver lining in In-N-Out trade mark dispute
Baker McKenzie 2020-06-09 2:35 pm By Cat Fredenburgh | Melbourne
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A Sydney burger chain that was ordered to change its name after losing a trade mark lawsuit by popular American burger franchise In-N-Out has lost its request to stay the ruling, with a judge finding the company had “greatly exaggerated” the costs of the name switch, which she called “a new marketing opportunity”.

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