L’Oreal opposition to Lore Perfumery trade mark doesn’t pass the smell test
Consumer Goods 2021-03-25 9:14 pm By Cindy Cameronne | Sydney
Please login to bookmark Close

Cosmetics giant L’Oreal has lost its opposition to Melbourne-based Lore Perfumery’s ‘Lore’ trade mark, with an IP Australia delegate finding that L’Oreal’s strong reputation made it unlikely that consumers would be deceived or confused.

Subscribe to Lawyerly to access this article.

Already a subscriber?
Lost your password?

For information on rights and reprints, contact subscriptions@lawyerly.com.au